How to Create Your UGC Campaign
Imagine tapping into your consumers’ creativity to build a library of on-brand,...
How to Use Micro Influencers to Enhance Your PR Strategy
The Micro Influencer revolution has flipped the marketing industry on its head....
Customer Stories, Brand Resources
How OMD Created Bacardi's #MojitoMoment
Within days of uploading their #MojitoMoment campaign to the TRIBE platform,...
4 Reasons Why Your Brand Needs to Invest in Video
If you’re not already on the video marketing train, then you better get a movie...
How To Get Value Out of Influencer Marketing
When done right, Influencer marketing is powerful and valuable. You might find yourself struggling to find a volume of quality influencers to create word of mouth around your brand. You could scan millions of Instagram users and approach influencers one-by-one to try and persuade them to endorse your product. Or you could take the easy way out, and use a self-serve marketplace like TRIBE where we bring influencers to brands hungry for their creative and original content. Plus, there's only so many times you can take the hit of a seen message with no reply. CMO took a deep dive into the different influencer marketing platforms you can use to get the most out of Influencer Marketing with the least effort, TRIBE included, so have a read here.
How to Get Your Influencer Campaign Ready for Christmas
Christmas is just around the corner (holy sh*t!). But don’t fret! It’s not too...
Why You Should Activate Influencer Marketing This Christmas
Consumers are better at ignoring ads than ever before. So how do you capture...
This Boring Marketing Category Will Flip The Script
I posted a video on my LinkedIn the other day, and ever since I’ve been...
How to Shortlist Influencer Submissions
TRIBE's new shortlisting tool means you can view an influencer campaign's...
What Do Influencer Ratings Mean For Your Brand?
The smaller the tribe, the more potent the influence. That is the beauty of...
How to Create a Kick-Ass Brief
If you’ve never worked with a micro influencer or tried influencer marketing...