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The Marketplace for social influencers,
and the brands that need them.
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I'M A BRAND
I'M AN INFLUENCER

WHAT IS TRIBE?

Social Influencers have become powerful allies in the marketing world, yet most remain unaware of their value, with no platform to initiate conversations with their favourite brands.

Until now.

TRIBE is a marketplace where brands can easily invite and brief these Influencers to activate powerful 1:1 campaigns and engage audiences they’re desperate to reach.

Driven by an experienced team of entrepreneurs, TRIBE is word of mouth marketing at scale.

HOW IT WORKS

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FAQS

GENERAL

ANSWER

What is an Influencer?

We classify an Influencer as someone with 3000+ real followers on just one of our three partner platforms: Facebook, Instagram or Twitter. In time you'll be able to connect more social platforms into TRIBE.

 
 
Who are the Brands?

TRIBE is open to all brands, and those that represent them, including PR, Media, Advertising or Creative Agencies. Some brands will naturally attract more submissions from Influencers than others.

 
 
Does this fit within ACCC advertising regulations?

Yes. In Australia you're not required by law to disclose a sponsored post, but we strongly recommend you do. Simply add #spon for sponsored post, in your caption if you feel your audience can't reasonably identify branded content. For further guidance, see our T&Cs.

 
 
How does TRIBE make money?

TRIBE charges brands a 20% commission on top of any post they purchase. For influencers, TRIBE is a completely free service.

Who generates the content?

Brands create the campaign briefs and from those, Influencers create the posts. Brands can be represented by anyone from PR Agencies to Media Agencies. But ONLY the Influencer can construct their post.