Amplify their ‘Make it your night in’ multi-channel marketing campaign
Drive awareness for their ‘snack’ products
Alongside their wider ‘Make it your night in’ marketing campaign SPAR Supermarkets UK called on the TRIBE Creator community to show their audience what ‘a night in’ meant to them.
The content featured Creators heading in-store to purchase a haul of SPAR’s own-brand crisps and dips before settling in at home for deluxe movie nights, pamper sessions and date nights.
SPAR UK collaborated with micro and macro TikTokkers.
Those with the smallest and largest following gained similar CPEs highlighting the power of both on the platform.
TOP MICRO CREATOR: @tatikapaya
TOP MACRO CREATOR: @lopwert
Watch the content here
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