---
title: Case Study: L’Occitane Leverage TikTok Creators for Luxurious Content - TRIBE
description: Learn how L'Occitane leveraged luxurious how-to and tutorial content from TRIBE TikTokkers to drive awareness for their almond shower oil
image: https://www.tribegroup.co/hubfs/Blog%20Assets/00%20-%202022/0%20-%20TikTok%20Case%20Studies/loccitane/0622-BLOG-Header-loccitane-case-study.png
---
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# Case Study: L’Occitane Leverage TikTok Creators for Luxurious Content
[
](https://www.tribegroup.co/blog/loccitane-tiktok-case-study)
## The objective:
Drive awareness for the Almond Shower Oil product
## The solution:
L’Occitane’s Almond Shower Oil pours from the bottle as oil before transforming into a luxurious, silky foam. By collaborating with TRIBE’s TikTok community, they were able to demonstrate this process through engaging and authentic video content.
Ten Creators captured their own sensorial ‘me-moments’ in videos that were so on-brand, that L’Occitane licensed five TikToks for use in their own channels.
## Tactics used:
#### Organic performance
#### ...and growing
#### Watch some of the content here
by [@codeofzofia](http://www.tiktok.com/@codeofzofia)
by [@luxeandlemonade](http://www.tiktok.com/@luxeandlemonade)
by [@_brianajames_](http://www.tiktok.com/@_brianajames_)
by [@aditimakeup](http://www.tiktok.com/@aditimakeup)
[](https://fast.wistia.com/embed/channel/ub2sh7ybip)
Want to discover how TRIBE can help you nail your TikTok strategy? [Request a demo](https://www.tribegroup.co/book-a-demo) with one of our experts. Or if you’re ready to jump into the world of TikTok influencer marketing on TRIBE, [create a campaign](https://brand.tribegroup.co/?__hstc=45788219.72a2de6cc2898575f0f253371fe4599e.1654230031504.1654230031504.1654230031504.1&__hssc=45788219.1.1654230031505&__hsfp=1416645275) today or reach out to your Customer Success Manager to get started.
### Related posts
[ TikTok Case Studies ](https://www.tribegroup.co/blog/topic/tiktok-case-studies) [Case Study: How Carex Reached 1 Million Users With Their TikTok First Campaign](https://www.tribegroup.co/blog/carex-tiktok-case-study)
The objective To experiment with influencer marketing on TikTok while driving...
[ TikTok Case Studies ](https://www.tribegroup.co/blog/topic/tiktok-case-studies) [Case Study: How Match Masters Generated Buzz for Their London Event](https://www.tribegroup.co/blog/match-masters-tiktok-case-study)
The objective To promote the Match Master Summer Boost event in London To drive...
[ TikTok Case Studies ](https://www.tribegroup.co/blog/topic/tiktok-case-studies) [Case Study: TRIBE's TikTok Creators Polish Up Their Content Skills for Silvo](https://www.tribegroup.co/blog/silvo-tiktok-case-study)
The objective To drive awareness for Silvo’s Tarnish Guard product Participate...
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